Event Content Repurposing Ai Agent Workflow Blueprint

Go-To-Market Pros

You care about improving the entire lifecycle of buyer and customer journeys. And you want inspiration for areas where Ai may help.

Ai Builders

You want inspiration for real-world ways to help people as you're building your Ai product.

Pros Focused on the Consideration Stage

You're focused on the Consideration stage in your daily job and want to find ways for Ai to help you do more with less.

How this Ai Workflow Helps

This workflow is designed for event marketers and content teams who want to maximize the value of their live events or webinars. By repurposing event content into multiple formats, teams can extend the reach of event insights and engage new audiences across different channels.

The process begins with AI-powered transcription of the event recording to create a detailed transcript, which is then summarized to extract key discussion points and insights. These insights serve as the foundation for generating various content assets, including blog post drafts, social media snippets, and follow-up email campaigns.

Finally, the workflow uses AI to generate multiple ad creative variations from the event content, enabling targeted promotion of on-demand content or related resources.

A final step consolidates all generated assets and sends them to team members for review and publication, ensuring a smooth handoff to the next phase of your content marketing strategy.

Does this AI agent workflow rely too much on AI and not enough on human know-how? Or the reverse? Is it missing steps or tools?

Note that this Ai workflow is presented as inspiration for what's possible. Adjust the amount, type and quality of the data inputs. Adjust how much or how little your human team mates (or you), AI and fully autonomous agents contribute.

And test it! Learn what works and what doesn't.

Don't forget! In the end, it's not just about efficiency. It's about delivering great experiences for your customers and customers-to-be.