This workflow is intended for customer success and marketing teams looking to leverage satisfied, long-term customers by requesting referrals. It identifies customers with high satisfaction and extended tenure as ideal candidates for providing referrals.
The process begins with analyzing customer data to detect those who have been with the company for 12+ months and have demonstrated high satisfaction. Once these candidates are identified, the workflow uses AI to draft a warm, appreciative referral request email that thanks the customer and inquires if they know anyone who might benefit from your product.
After drafting, the email is personalized with specific customer details and then dispatched via an email automation platform. The workflow also tracks responses and referrals, enabling teams to follow up and further nurture valuable customer relationships.
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Use this example as a starting point, not a fixed recipe.
Copy the flow above as a prompt, markdown, skill, or mermaid diagrom. Adjust the steps, tools, agent and human involvement to fit your real workflow. Then test where users actually get value or drop off.
Using customer data from {customerData}, draft a warm and appreciative referral request email that thanks the customer for their loyalty and asks if they know anyone who could benefit from our product. The tone should be friendly, sincere, and encouraging.