B2B Team & User Flow Inspiration

Solicit Customer Reviews

Automatically identify ideal moments to request customer reviews and generate personalized review solicitation emails.
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Copy this flow for your agent, document, team chat or other tool.

This workflow is designed for marketing and customer success teams who want to increase the volume of positive public reviews for their product or service. By identifying optimal timing for review requests and using AI to craft personalized messages, teams can significantly improve review collection rates while maintaining an authentic customer voice.

The process begins by detecting positive customer interactions that signal high satisfaction, such as excellent customer service experiences, successful feature implementations, high CSAT scores, or recent renewals. These moments when customers are experiencing peak satisfaction are the ideal times to request a review. Once triggered, AI generates a personalized request email that acknowledges the specific positive experience and includes direct links to relevant review platforms.

Finally, the workflow manages sending the request from the most appropriate team member (typically the person who had the recent positive interaction with the customer) and tracking review submission to send thank-you messages when appropriate. This systematic approach ensures consistent review collection while maintaining personalization, ultimately building a strong repository of social proof to influence prospective customers.

Who this Agentic Workflow Is For

For Product Marketers and GTM Teams

Customer experiences

Get ideas for agent-powered experiences that help prospects, users, customers, and partners discover, evaluate, and get value from your product.

Team workflows

Find new ways to improve the internal workflows your team uses to launch, position, sell, support, and grow those experiences across marketing, sales, growth, and success.

For Product Builders

Customer experiences

See examples of agent experiences you can build for prospects, users, customers, and partners.

Team workflows

Discover team workflows you can turn into internal agents, automations, and tools that save time and reduce manual work.

For Teams Focused on the Advocacy Stage

Customer experiences

Find ideas for better experiences during the Advocacy stage of the buyer or customer journey.

Team workflows

Explore internal workflows that help your team support that stage more effectively.

Make it Yours

Use this example as a starting point, not a fixed recipe.

Copy the flow above as a prompt, markdown, skill, or mermaid diagrom. Adjust the steps, tools, agent and human involvement to fit your real workflow. Then test where users actually get value or drop off.

Trigger: Positive Interaction Detection
1
Initiate the review request workflow after detecting a notably positive customer interaction or satisfaction score.
Trigger Trigger Event
Draft Review Request Email
2
Use LLM to generate a polite review ask email with a direct review link.
LLM Call Email
Uses: LLM, OpenAI, Anthropic, Google Gemini

Prompt

Create a personalized review request email for {customerName} at {companyName} that references their recent positive experience: {positiveInteraction}. The email should:

1. Start with a warm greeting that acknowledges the specific interaction
2. Express appreciation for their business
3. Make a polite request for a review, explaining its importance
4. Include direct links to 1-2 relevant review platforms
5. Keep the tone grateful and respectful, not demanding

Ensure the email is concise (under 200 words) and makes the review process sound quick and easy.

Dispatch Review Email
3
Send the review request email from the person who interacted with the customer (support agent or CSM) to keep it personal.
Tool Call Email
Uses: Email Automation, SendGrid, Mailchimp, Outreach.io
Send Follow-Up Thank You
4
If a review is left, optionally send a follow-up thank you email.
Tool Call Email
Uses: Email Automation, SendGrid, Mailchimp, HubSpot

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User Journey
Team Workflow
Prospect Experience
Customer Workflow
Agent Skill
Prompt Flow
Workflow Plan