You care about improving the entire lifecycle of buyer and customer journeys. And you want inspiration for areas where Ai may help.
You want inspiration for real-world ways to help people as you're building your Ai product.
You're focused on the Advocacy stage in your daily job and want to find ways for Ai to help you do more with less.
This workflow is designed for marketing and customer success teams who want to create authentic customer testimonials and case studies that showcase product value and build credibility. By automating much of the content creation process, teams can increase the volume of customer stories without placing undue burden on the customers themselves.
The process begins by identifying ideal candidates through success indicators such as high NPS scores, positive support interactions, or significant achievements using your product. For these selected customers, the workflow gathers relevant data including usage statistics, support history, and any previously documented successes or ROI metrics. AI then analyzes this information to craft a draft testimonial or case study that highlights concrete benefits and tells a compelling customer story.
Finally, the workflow manages the approval process by sending the draft to the customer for review, making any requested adjustments, and once approved, publishing the content on appropriate channels. This approach significantly increases the production of social proof while respecting customer time constraints, as most of the content creation happens behind the scenes with minimal customer effort required.
Does this AI agent workflow rely too much on AI and not enough on human know-how? Or the reverse? Is it missing steps or tools?
Note that this Ai workflow is presented as inspiration for what's possible. Adjust the amount, type and quality of the data inputs. Adjust how much or how little your human team mates (or you), AI and fully autonomous agents contribute.
And test it! Learn what works and what doesn't.
Don't forget! In the end, it's not just about efficiency. It's about delivering great experiences for your customers and customers-to-be.
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